The term “lifecycle marketing” is becoming more prevalent in the business world–especially for the email marketers and CRM marketing professionals within these organizations. Personally, I love that this is happening.
Artificial Intelligence–or “AI” as everyone really knows it–has impacted the workforce and economy in ways we are only beginning to fully understand. The use–and usefulness–of AI and AI tools in marketing and content creation remains a topic of debate
Email marketing is an indispensable tool for fostering customer relationships, driving conversions, and, ultimately, securing long-term business success. For mortgage and loan businesses, email marketing guarantees you a direct and personalized channel for consistent communication with leads and clients throughout
The health and wellness industry is booming–and has been for some time. Valued at $4.4 trillion in 2022, it’s expected to continue to grow more than 5% each year through 2030.
Email marketing can connect insurance agents with potential clients and nurture existing relationships, paving the way for remarkable growth.
Email marketing is the backbone for how retail and e-commerce businesses connect with customers, drive engagement, establish brand loyalty, and generate rate. With the e-commerce sector projected to account for 22% of global retail sales in 2024,
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“We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”
We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.
During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.
Felt like IA and we were on the same team.