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Email marketing best practices & tips

In-House Email Marketing Manager or Email Marketing Agency? The Real Costs of Hiring

The age-old question: Do I hire in-house for an email marketing manager or outsource to an email marketing agency? There are pros and cons to both routes, and varying costs associated with both as well. But what are the real
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Get Your Digital Marketing Ready in 2017 – Join InboxArmy in Dallas at Digital Summit Dallas

We’re headed to Dallas in a week for the upcoming Digital Summit DALLAS conference. Come find our booth as we’re offering: Free 20-minute email marketing coaching clinics (reserve your spot now) A chance to win an Apple iPad Mini 2
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Marketers Week: Final Prep for Black Friday & Cyber Monday

With the three most important retail holidays starting in the month of November, marketers consider the week of Thanksgiving into Cyber Monday the busiest time of the entire holiday season. With only a few weeks left in hand of a
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Email Marketing Segmentation & Targeting: The Art of Winning

Segmented, targeted, and personalized emails generate 58% of total business revenue, according to one study. This same study shows that 77% of email ROI comes from segmented, targeted, and action-triggered email marketing campaigns. These big numbers show the importance of
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Email Marketing: Don’t Forget Your Landing Page!

You’ve designed the perfect email. The code is pristine. The calls-to-action are easy to find. The subject line is compelling. You press SEND. The opens start rolling in. The clicks start going through. Your Revenue? A pittance. Was there a
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    Yes

    (InboxArmy doesn't work or provide email list buying or rental service.)

    I searched through a number of forums and word of mouth on the web, and their name consistently came up. They have been in business longer than any email marketing company that I can remember talking with.

    Our company needed to revamp our entire email system for our main brand of bicycles, Sixthreezero. We hired InboxArmy to build out new automated flows, post purchase email flows, marketing campaigns, and anything else we could come up with to stimulate our sales. I worked with the director and his designers to develop the emails that would connect with our target market. InboxArmy managed me, I literally had to keep up with how fast they work.

    Immediate increase in revenues, our return customer conversion rate increased by roughly 50%, and our open to click rates all increased. The ROI was about 26 to 1. Zero complaints, our resources were not wasted hiring InboxArmy.

    Andrew Bowman
    E-Commerce B2C Director