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Email marketing best practices & tips

Top 10 Black Friday Email Tactics (+Subject Lines & Examples)

[ez-toc]Black Friday is one of the most important holidays of the year for businesses - especially eCommerce businesses. Shoppers are looking for enticing sales, and are willing to spend more money than they would otherwise. But if you really want

Top Email Marketing Statistics Every CMO Needs To Know

In the midst of all the aggressive advertising, overabundance of content, and the bold claim that “social media is king”, there stands email marketing — still a powerful and efficient tool to engage with potential customers. In theory, email may

Why You Shouldn’t Buy Email Lists (& How To Quickly Build Your Own)

Whether you're launching a new business, trying to fill your sales pipeline, or just trying to move units, you need leads fast! The urge to buy email lists and send bulk promotional emails is pretty tempting. And why shouldn't it

How To Choose The Best Email Marketing Agency For Your Business

Looking for an email marketing agency to handle your email marketing operations? Whether you need an agency that will develop and manage your full email marketing strategy, or just want to outsource various tasks to someone so your team can

How to use Holiday Email Marketing to build Customer Engagement

Digital marketing and new tools have opened doors for new avenues to communicate with customers, but email marketing remains the popular channel for customer outreach and relationship building. And the best opportunity to connect with the audience is holiday email

Fourth of July Email Ideas, Templates & Subject Lines For Your Email Campaigns

[ez-toc]You’ve probably heard it a gazillion times - email marketing is the best way to drive sales. If that’s true for everyday scenarios, then 4th of July email doesn’t drive sales - it skyrockets them. But that’s only if your

How Covid-19 Has Affected the Email Marketing Industry (And Tips for Remote Working)

The world as we knew it has changed. Yes, all because of Covid-19 - the plague that has swept over the world. And businesses are also feeling the brunt of the pandemic. Speaking of businesses, how are they faring as

Email List Management: The Complete Guide

No marketing platform drives as much ROI as email. With ROIs as high as $42 for every $1 spent, every marketer should be using it. Besides commanding insane ROIs, the email also has a unique advantage over other marketing platforms

How to Send Birthday Emails That Connect? – A Detailed Guide

There’s no marketing channel better than email marketing. We’ve heard it a hundred times and accepted it once and for all. With several technological advancements we’re sending all sorts of emails - action triggered, automated, order related etc. to connect

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    (InboxArmy doesn't work or provide email list buying or rental service.)

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    mjff

    “We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”

    We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.

    During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.

    Felt like IA and we were on the same team.

    Barbara Puszkiewicz-Cimino
    Associate Director