121+ Cyber Monday Subject Lines to Boost Your Sales

Written by: Scott Cohen

Published on: 09-10-2024

Scott is the CEO at InboxArmy and has more than 20 years of experience in email marketing.

Cyber Monday is the second-busiest online shopping day of the year. Riding on the tailwinds of Black Friday, it’s become a mega source of income for many businesses.

As of July 2024, reports show that almost 200.4 million customers shopped online during Cyber Monday events.

But with every eCommerce store vying for attention, how do you stand out in a crowded inbox? The short answer: A unique and catchy subject line.

In this guide, we’ll show you 121+  Cyber Monday subject lines that are sure to boost engagement, drive sales, and maximize your profits!

Let’s dive in.

24 Pre-Cyber Monday or Early Cyber Monday Subject Lines

Pre-Cyber Monday emails are sent before the actual sale begins. They build anticipation, ramp up excitement, and promote the upcoming shopping event. By highlighting limited-time offers, you create a sense of urgency and motivate customers to shop sooner rather than later.

Here are 25 examples:

  1. “🚨 Red Alert: Cyber Monday Deals Loading…”
  2. “Don’t wait for Cyber Monday to start… Shop NOW! 🛍️”
  3. “1 Day To Go Until The Biggest Shopping Event Of The Year!”
  4. “Turkeyed out? It’s time for Cyber Monday deals!”
  5. “[Name], Shop Til’ You Drop: Cyber Monday Came Early! ⏳”
  6. “VIP Access: Exclusive Cyber Monday deals unlocked… 🔓”
  7. “⏰⏰ DON’T HIT SNOOZE! Our Cyber Monday sale is (almost) here!”
  8. “Don’t delay, take advantage of Cyber Week today! ⚡”
  9. “Bargain shopping doesn’t get better than this…”
  10. “Unbeatable savings – they’re a steal! 👀”
  11. “On your marks, get set…GOOOO! Cyber Monday deals await 🚀”
  12. “Early Cyber Monday Treat: Early access right here, right now!”
  13. “Get ready for Early Cyber Monday deals: Mega [X]% savings inside 👉🏼”
  14. “Cyber Monday Bargains: Your Wish List Comes True 🧞”
  15. “Side-step the stress; get [X]% early access…”
  16. “Sneak Peek: Check Out These Hot Cyber Monday Promotions 🔥”
  17. “Can’t wait until Monday? Neither can we! →→”
  18. “💸 Is your credit card ready for the biggest shopping extravaganza of 2024?”
  19. “⏲ Why wait? Nab [X]% off Cyber Week bargains NOW!”
  20. “Early bird deals: A sale you seriously don’t want to miss!”
  21. “3-2-1, Cyber Monday savings have just begun, [Name]!”
  22. “⏳⏳⏳ Countdown timer starts NOW! Access Cyber Monday early discounts here”
  23. “The wait is over. Cyber Monday came early”
  24. “Ditch the FOMO, it’s time to get Cyber-LOCO! 💃”

25 Email Subject Lines for the Day of Cyber Monday

A well-crafted Cyber Monday subject line determines whether or not your email marketing campaign gets opened. In fact, 64% of users decide to open emails based on their subject line alone.

To achieve higher CTRs, your subject lines must catch the reader’s attention, pique curiosity, and provide details about your sale to contribute to a higher ROI for your company.

Here are a few top-class examples:

  1. “Poppin’ bottles 🍾 Cyber Monday Starts NOW!”
  2. “🙏 So much to be thankful for. Happy Cyber Monday!”
  3. “The wait is over. Find super Cyber Monday savings inside…➡️➡️➡️”
  4. “🏈 Touchdown! Claim your $[X] Cyber Monday discount!”
  5. “Our Cyber Monday Flash Sale Has Landed! [X]% Off Everything!”
  6. “🔥Hot Cyber Monday Sales🔥 Unbelievable savings await!”
  7. “Good grief! Our Cyber Monday Sale is FINALLY here!”
  8. “Don’t miss this epic [X]% off discount – today ONLY!”
  9. “💥 Cyber Monday Discounts: Up to [X]% off”
  10. “Exclusive Cyber Monday Offer: Everything Must Go 💸”
  11. “Our Cyber Monday Sale Starts NOW – here’s $[X] off for just being YOU 🫵!”
  12. “More Cyber Monday Deals Inside (psst, you get $[X]+ off!) 👉🏼👉🏼”
  13. “It’s time to get this (Cyber Monday) party started!!! 💃🪩🕺”
  14. “🔵 Today is NOT a blue Monday… Cyber Monday savings are here!”
  15. “Cyber Monday sale: Be there, or be 🟧”
  16. “⚡⚡⚡Cyber Monday Lightning Deals Are LIVE! ⚡⚡⚡”
  17. ” C Y B E R M O N D A Y: Shop Some More 🛍️!”
  18. “Don’t get into a tizz, become a Cyber shopping whizz!”
  19. “⚠️⚠️ DISCLAIMER: I’m sorry for what I did while online shopping
  20. “It’s time: Cyber Monday Magic Unleashed”
  21. “Book The Ultimate Cyber Monday Destination: [X]% Off Today Only! ✈️”
  22. “Snag these $[X] Cyber Monday specials now (yes, right NOW!)”
  23. “🥳 Best. 🥳 Monday. 🥳 Ever.”
  24. “5-6-7-8, who do we appreciate? 🤸‍♂️”
  25. “Hey Siri, start Cyber Monday shopping spree! 📱”

25 Last-Minute Cyber Monday Subject Lines

Last-call Cyber Monday emails remind customers to make last-minute purchases before time runs out. These should be short and punchy, create FOMO, and play on the reader’s emotions. Use strong trigger phrases such as “Last chance”, “Before it’s too late” and “Hurry!”.

Here are 25 email subject line examples:

  1. “Act fast: Exclusive Cyber Monday deals ending soon ⚡”
  2. “⏰ Tick-Tock, Tick-Tock Goes The Cyber Monday Countdown Clock…”
  3. “Hurry, time’s running out – shop now before it’s too late!”
  4. “CODE RED: Cyber Monday Sales Ending In [Number] Hours! 🚨🚨🚨”
  5. “Last call for Cyber Monday savings ⏳”
  6. “[Name], did you almost forget about Cyber Monday?”
  7. “You’ll regret letting these bargains slip away…➡️”
  8. “Inventory Report: Only [X] [item/s] left!”
  9. “💎 VIP Pass: Snatch These Exclusive Cyber Week Deals”
  10. “We’re slashing prices – save BIG today!”
  11. “It’s a (virtual) push-cart dash 🛒🛒🛒 Don’t miss out!”
  12. “🦃 Stuffed with holiday deals? Add to cart
  13. “Cyber Monday Mania: Last Chance Edition”
  14. “Nab these must-haves before they’re all gone…”
  15. “Treats for the whole family: Free gift inside – claim before midnight 🌙🎁”
  16. “Cyber Week Deals: Get ’em while they’re hot! 🔥🔥”
  17. “Are you late to the Cyber Monday party? No fret. Open this email… 😉”
  18. “You’re almost outta time – Cyber Monday deals end at [time]!”
  19. “🕒🏃‍♀️Cyber Monday Offers Selling FAST!”
  20. “Cyber Monday Alert: Deals Ending At [time]”
  21. “Cyber Monday Clearout → Going → Going →→ GONE!”
  22. “Nab the best Cyber Monday deal before midnight! 🌙”
  23. “Quick! Be the hare 🐇 not the tortoise 🐢 to avoid a Cyber scare!”
  24. “⏰ Cyber Monday Savings Galore: Expiring in [time]!”
  25. “⏳ Final Countdown: Cyber Monday Deals End In [X] Hours”

20 Email Subject Lines for Cyber Monday Deals

A well-executed Cyber Monday email campaign tells the reader exactly what’s on offer in as few words as possible. Use emojis to create an eye-catching subject line that stands out in a crowded inbox. This keeps interest high and bounce rates low.

Here are a few ideas:

  1. “🎯 Shop the biggest sale of the year: Up to [X]% off!”
  2. “🧨 Explosive savings await: Buy 1-Get 1-Free Deals Ending Soon”
  3. “Cyber Monday Flash Sale Deals: Everything Must Go”
  4. “OMG! We Have A Cyber Monday Surprise For You: [X]% Off”
  5. “I spy with my Cyber eye, something beginning with [X]% off… 👁”
  6. “Today’s kind of a BIG deal: BIG ([X]%) savings inside! →”
  7. “🤯 Check this mindblowing Cyber Monday deal – [X] hours left!”
  8. “Cyber Monday Countdown 🕰 Get Ready For The Biggest Deals Of The Season!”
  9. “🚨Cyber Monday Alert: $[X] Off When You Use “CYBERDAY24″ Discount Code!”
  10. “Get Ready For Cyber Monday Madness: Our [X]% Off Deals Are Here!”
  11. “🦃 Stuffed with Thanksgiving savings? Enjoy $[X] off Cyber Week deals now!”
  12. “You’re just in time for a Cyber Monday Extravaganza 🥳 – but they’re selling out fast…”
  13. “🎙This is NOT a Cyber Week promotion…”
  14. “Wake up and smell the bargains…☕️”
  15. “💳💳💳 Time to max out those credit cards! 💳💳💳”
  16. “Black Friday Deals + Cyber Monday Deals = Happiness 🧡”
  17. “Our Cyber Monday Sale Starts NOW – get $[X] off when you spend over $[X]!”
  18. “Make all your shopping dreams come true 👑 BIG Cyber Monday deals inside →”
  19. “Cyber Monday deals so nice, you’ll shop here twice! 🛍”
  20. “I’m never shopping again. (Just kidding!)”

20 Extended Deals Subject Lines for Cyber Monday

Extending Cyber Monday deals is a great way to increase revenue streams – and is a win-win for everybody. While the main shopping spree might be over, many customers may still have items on their wishlists. Additional deals strengthen customer loyalty, encourage repeat business, and move inventory before the Christmas rush.

Here are 20 extended sale email subject lines to try:

  1. “Psst, we have a surprise for you: [Item] RE-STOCK 💝”
  2. “GOOD NEWS: Cyber Monday Bargains Extended By [X] Days”
  3. “It’s not over – more Cyber Monday deals await →→→”
  4. 1-2-3, no more Cyber Monday misery. New stock just dropped!”
  5. “Can’t stop? Won’t stop? Find more Cyber Monday discounts inside 🥳”
  6. “🎁 Back By Popular Demand: [Product]”
  7. “We’ve added [X] hours to the clock – Cyber Monday madness continues ⏰”
  8. “Missed out? Feeling blue? Cyber Monday deals ending [date/time]. (You’re welcome!)”
  9. “📦📦📦 UNPACKED: The sale carries on!”
  10. “Raise your glasses, Cyber Week continues for the masses 🥂🥂🥂”
  11. “🛒 We’ve extended our shopping hours…”
  12. “🚪 Knock knock. Who’s there? More Cyber deals, that’s who!”
  13. “Here’s your ticket to our extended Black Friday + Cyber Monday sale! 🎫”
  14. “Cyber Day Never Ends. More Time To Save 😎”
  15. “👏 More 👏 Online 👏 Shopping 👏 For 👏 You”
  16. “Wipe those eyes – our Cyber Monday sale has been extended until [date]!”
  17. “📌 Our Cyber deals are stickin’ around for a lil’ while longer…”
  18. “🔓 More Cyber Monday Savings Unlocked: Expiring [date/time]”
  19. “Eat. Sleep. Shop Cyber Monday Deals. Repeat ♻️”
  20. “🧽 Soak up Cyber Monday savings until [date] “

15 Post-Cyber Monday Subject Lines

Post-Cyber Monday messages foster customer engagement, boost your brand visibility, and get readers to sign up for other exclusive deals for the year.

Abandoned carts? Now’s your chance to convince fence-sitters to complete their purchases.

Here are 15 examples:

  1. “🎬 And that’s a wrap! Thanks for your support!”
  2. “[Name], thanks for your purchase. Sign up for our newsletter for exclusive deals for 2025!”
  3. “😮‍💨 Phew, Cyber Week is over! Let’s recap the hottest trends! 🔥”
  4. “Goodbye Cyber Monday! Did you enjoy our fantastic offers?”
  5. “Wow, those Cyber Monday deals were insane! Right? 🥳🥳”
  6. “Cyber Monday Recap: Most Popular Buys”
  7. “Holiday season done right – so much to be thankful for! 🙏”
  8. “Can you believe Cyber Week is over? Nah! Our deals continue until [date] 🦃→🖤→💻→🥳”
  9. “Cyber Monday: How Much Did You Save This Year?”
  10. “🛒 [Name], Your Cyber Monday Cart Misses You – Complete Your Order! 🛒”
  11. “💌 Share The Love: We Want To Hear From You!”
  12. “The Most Incredible Deals For Cyber Monday 2024”
  13. “→→ Cyber Monday may be over, but our Christmas deals have just begun…”
  14. “🛒 Rescue your Cyber Monday cart, [Name]: Claim your discount!”
  15. “💻 Move aside Cyber Week: Get first dibs on our exclusive Christmas savings NOW! 🎅”

6 Cyber Monday Subject Line Tips & Best Practices

Your subject line is the first text your readers see. It provides a preview of your email and needs to make a good impression.

Done correctly, you increase CTRs.

Done badly… well, you know the rest.

Here are tips for crafting compelling Cyber Monday email subject lines:

1. Plan ahead

Begin planning your Cyber Monday email campaigns well in advance to ensure ample time for design, content creation, and copywriting.

2. Keep it short and snappy

  • To avoid truncation, keep subject lines between 50-60 characters.
  • Be direct, stay on point, and mention your biggest discounts to pique reader interest.
  • Avoid jargon and misleading phrases.

3. Get personal

Personalized subject lines create an emotional connection with your audience. These tend to have higher open rates, luring readers toward a sale.

Additionally, tailor your email subject lines to different customer segments based on demographics, preferences, and/or purchase history.

4. Use trigger words

Strong trigger words create excitement and get your readers to take action. These subject lines highlight limited-time offers or countdown timers to encourage immediate purchases.

Here are a few examples:

  • “Grab”
  • “Save”
  • “Free”
  • “Snatch”
  • “Act”
  • “Urgent”
  • “Now”
  • “Buy”

5. Create a sense of urgency

Create a sense of urgency by using clear and concise calls to action such as:

  • “Now or never”
  • “Don’t wait!”
  • “Limited time”
  • “Last call”
  • “Today only”
  • “Buy now or cry later!”
  • “Limited stock”

6. A/B testing

Try out different subject lines to see which resonate with your audience best. Consider sending yourself test emails to check for formatting issues or broken links.

Or you could hire an experienced agency for eCommerce email marketing , like InboxArmy, to handle it all.

Cyber Monday Success Begins with the Right Subject Line

There are many ways to write Cyber Monday email subject lines, from early access previews and Cyber Monday deal promotions to extended offerings and more.

Ensure your Cyber campaign is planned in advance and craft compelling subject lines that align with your brand’s TOV. By being direct, using emojis, and conducting A/B testing, you’ll easily capitalize on the biggest shopping event of the year.

Consider InboxArmy’s email campaign management services if you’d like someone to take this off your hands. We’ll grow your email campaign without stretching your budget!

FAQs

When is Cyber Monday 2024?

This year Cyber Monday falls on December 2 – the Monday after Thanksgiving and Black Friday.

Are pre-Cyber Monday emails important?

Yes, pre-Cyber Monday emails can be very important because they are the first message your readers receive in your email marketing sequence. It depends on when your Black Friday Sale ends, but these emails can build anticipation for upcoming sales, create a sense of urgency, and strengthen brand loyalty.

When is the best time to send a Cyber Monday email?

According to data, the best time to send Cyber Monday emails is between 6 a.m. and 10 a.m.

About Author

Scott Cohen

Winner of the ANA Email Experience Council’s 2021 Stefan Pollard Email Marketer of the Year Award, Scott Cohen is a proven email marketing veteran with nearly 20 years of experience as both a brand-side marketer and an email marketing agency executive. He brings to our clients a unique blend of experience building and managing larger CRM and retention teams, sending millions of emails and SMS per week, and award-winning copywriting chops. For more information, follow him on Linkedin

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