Campaigns

Permission-Based Email Marketing – A Detailed Guide

Often, unsolicited email marketing can be rather annoying. Just like you wouldn't go to a party uninvited, email marketing follows a rather similar set of etiquette, and you should not send emails to your prospects if you do not have

Email Cadence – Everything That You Wanted To Know

Marketers often find themselves treading a thin line when sending out emails. Sending only a few could result in lost opportunities to drive conversions and sales. On the other hand, releasing a barrage of emails could annoy readers to the

42 August Newsletter Ideas To Engage Your Readers

Whether you're seeking inspiration for captivating themes, eye-catching visuals, or compelling storytelling, we've curated a treasure chest of august newsletter ideas to help you craft a newsletter that will leave your readers craving more. August Newsletters Themes More often than

23 Survey Email Examples & Templates

Do you want to transform your survey campaigns from ignored to irresistible? If your survey responses are falling flat, you are not alone. Most businesses get less than a 30% response rate from their survey campaigns. In this article, we

21 Back In Stock Email Examples & Tips to Drive Sales

Picture this: You’re scrolling through your favorite online store, eyeing that perfect pair of sunglasses you’ve been contemplating for weeks. As you finally decide to pull the trigger, you’re hit with those dreaded words: “Out of stock.” Well, you’re not

A Comprehensive Guide to Email List Cleaning

An outdated email list could be one of the potential factors contributing to low open rates. Enhancing your email deliverability can be achieved by implementing an email list cleaning exercise to remove contacts who have lost interest or become disengaged.

15 Email Marketing KPIs You Should Track

By now, if your business isn't leveraging email marketing as part of your marketing, you're missing out on three important things: Getting more leads/conversions Building a solid brand presence Establishing a direct line of communication with your customers. However, if

300+ Email Subject Lines and Best Practices To Follow

[ez-toc]Emails are indispensable marketing tools. And therefore, email marketing is anything but dead. It gives you the upper hand to reach out to your target audience segment directly albeit with the right tools, techniques, and most importantly - email subject

Email Marketing Campaigns: Types, Examples & Strategy

What Is An Email Marketing Campaign? An email marketing campaign is a planned email marketing initiative sent to a defined audience segment via an email service provider. All our email campaigns are built around a specific objective, such as selling

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“We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”

We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.

During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.

Felt like IA and we were on the same team.

Barbara Puszkiewicz-Cimino

Associate Director

Campaigns

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