There are so many email agencies out there. What sets you apart?

We’re an email marketing company that’s 100% focused on email and SMS—nothing else. No SEO. No social media. No PPC. Just deep expertise in strategy, design, and deliverability to make sure your campaigns perform at their peak. Unlike most email marketing companies or agencies that follow generic templates, we build hyper-custom programs tailored to your brand’s ambition. As a specialized email marketing firm, we don’t just design pretty emails but plan every campaign around what matters to YOU—your goals, your audience’s struggles, and the specific challenges your industry faces. Your dedicated account team becomes an extension of your company always thinking two steps ahead to make things happen, not just crossing items off a list. We deliver high-impact emails that respect real-world budgets. Need to scale fast for a product launch? Rethink your strategy mid-quarter? No red tape—just agile, practical solutions that grow with your business. Plenty of email marketing agencies talk about “unmatched communication.” We live it. We’re the team for brands that want strategic muscle, creative fire, and partners who treat your success like it’s their own—because to us, it is.

Do email marketing services work for small businesses?

Yes, email marketing works for all businesses of all types.When working with InboxArmy, you can select the services that suit your needs and budget, then invest in more as your results improve.Some clients hire us to create email templates. We teach them how to populate the templates with new content and send it out to subscribers using their ESP (email service provider).Some clients hire us for part time. We work together to decide which email campaigns they want us to create for them. Then we create the campaigns, deploy them each month, report on results, and optimize them for max ROI.We refer to this as a Dedicated Resource contract. Basically, we assign a team of email marketers to manage their accounts, as if they worked for the company directly. The team works in the client’s time zone, so they’re available when the client needs them.

Does your email marketing firm offer services for eCommerce businesses?

Yes. In fact, eCommerce is one of our largest market segments! Our eCommerce services include:Email Strategy & Audit: We audit your current email strategy and create a strategy for improving it. You’re free to use that strategy yourself with your own team or hire us to execute it.Email Campaign Management: We as a full-service email marketing agency, will help you select, create, execute, and manage email campaigns (email automations, monthly email sends, etc.) that will grow your eCommerce sales. Email Automation: We can create automated email campaigns. We created automations that grew BOIE’s revenue by 77% and created Cart Abandonment automations that grew RCJuice’s monthly revenue by 400%.Email Template Production: For those who want less involved services, we can design fully optimized, mobile-ready email templates that your team can use for your monthly email campaigns.ESP Vendor Evaluation & Migration: If your current ESP just isn’t getting the job done, We can help you find and migrate to the best ESP for your needs. We have experts in over 50 ESPs on our team. Our migration expertise was used to help RCJuice migrate to a new ESP and save $50K plus 4-5 months of downtime.

Who will be handling the daily execution of our email marketing?

At InboxArmy, you’re not handed off to a random team. We build a dedicated crew around your business—specialists who stay with you and understand your goals inside and out. For what you’d usually pay one full-time hire, you get the whole bench: an Account Manager, Campaign Manager, Designer, Developer, Strategist, ESP expert, and Copywriter. Each role is covered by someone who knows their craft and works in sync with your business. Our hybrid model means you get consistency, progress you can count on, and a team that feels like part of your own department—all working in your time zone, on your schedule.

Why should we focus on email instead of other channels?

Because email still delivers some of the highest ROI in marketing and it’s not slowing down. With nearly 4.5 billion people using email worldwide in 2025, the reach and relevance of email marketing are undeniable. For every $1 spent, businesses typically see a return of $36 to $40. Few other channels come close. Email is direct, measurable, and customizable—you own the audience, control the message, and can track performance down to the click. Working with a dedicated email marketing agency ensures you get the most from every send, increasing revenue and building long-term customer relationships.

How do I choose the best agency for my business?

Finding the best email marketing company for your needs takes work. But the process usually involves 3 steps:Build a big list of right candidates.Pair down your big list of agencies into a smaller list of top candidates (usually by using reviews to filter people out and focusing on candidates who’ve gotten the results you want for businesses in your industry).Then schedule consultations with all of the top email marketing agencies until you find the right one. Start by deciding what type of you’ll need. In other words, what services do you require?Some email marketing companies specialize in design (email design agency) and other niche services.Some agencies offer a full spectrum of digital marketing services. If you want the best results possible, we highly recommend you choose an agency that specializes in just email marketing.Once you have your list, check for case studies of their clients and use reviews to pair your list down to the top choices.

Which email platforms does your email marketing agency have experience with?

As a Platform-agnostic email marketing agency, we work across all major email platforms—and then some. Whether you're using Klaviyo, Mailchimp, Salesforce, HubSpot, Marketo, or a more niche solution, chances are we’ve already worked with it. Our team has hands-on experience with over 40+ ESPs, including ActiveCampaign, Iterable, Dotdigital, Omnisend, Braze, Sendlane, and more. Unlike many email marketing firms that specialize in just one or two platforms, we bring deep technical expertise across the board. What truly sets us apart from other email marketing companies is our relentless focus on performance. We optimize every send for engagement, deliverability, and ROI—no matter which platform you're on. If you're switching platforms or managing multiple tools, we can help you make the transition smooth, strategic, and scalable.

What exactly does your email marketing agency handle for clients?

InboxArmy handles every part of your email marketing, so you don’t have to piece it together. We don’t just consult or design or hit send. We specialize in strategy, copywriting, email design, coding, testing, segmentation, automation, and deliverability. Our email agency works like an extension of yours, stepping in wherever you need us most. We’ve been doing this for over a decade, across 40+ platforms and 25+ industries. And we’ve seen what works and what doesn’t. So, with us, you’re getting a steady, smart program built to drive real results.

Can your email marketing agency fix our deliverability problems?

As an experienced email marketing agency, we don’t guess — we audit. Fixing deliverability issues is one of our core strengths. If your emails are landing in spam or getting ignored, we dig into the root cause — from sender reputation and authentication (SPF, DKIM, DMARC) to list hygiene, spam triggers, and engagement signals. Unlike many email marketing firms that offer cookie-cutter fixes, we tailor solutions based on your setup and history. Once we know what’s affecting inbox placement, we give you a clear, actionable roadmap.Many brands turn to us after other email marketing companies fail to move the needle — and stay because we deliver results. As one of the few email marketing agencies strong in both strategy and technical execution, we make sure your emails land where they should: the inbox.

How much does it cost to hire an email marketing agency?

The pricing is entirely dependent on your needs and budget. The minimum for our monthly managed services is $1,500 per month. The real consideration is how much ROI can you get from your investment. If an email marketing firm can make you more money than you’re spending on their services, then cost isn’t a factor. Therefore, the real question is: what are your needs and how our email marketing services company can help.

Freelancer vs. Full-Service Email Marketing Agency: Which is right for your business?

Truth is, email marketing isn’t a one-person job. To run it well, you need a blend of expertise—everything from strategy and copywriting to design, coding, segmentation, automation, deliverability, and data insights. A freelancer might excel in one or two of these areas—but rarely all. That’s why partnering with an email marketing agency makes such a difference. At InboxArmy, you get an entire email marketing company of specialists working together across every touchpoint of your email and SMS program. We’ve supported hundreds of brands—across industries and platforms—with everything from lifecycle strategy and complex automations to creative execution and deliverability fixes. We don’t just “do email”—we live and breathe it. Our team operates like an extension of yours, delivering consistent support, faster turnaround times, and deep, cross-functional expertise that’s hard to find in the freelance world. Freelancers can help you get started. Our email marketing company helps you scale, evolve, and win for the long haul.

What does the kickoff process look like with InboxArmy?

Unlike most email marketing agencies that rush into execution, Our kickoff process has two distinct stages — Onboarding and Kickoff — that together span the first four weeks of your engagement. Day 1 — Contract Signed: You’re immediately matched with a dedicated Account Director who knows your industry and ESP inside out. Say you’re using Klaviyo, you get someone who lives and breathes Klaviyo. They reach out to you the same day and introduce themselves. They kick things off by requesting ESP access, brand assets, and a completed onboarding questionnaire. Week 1–2 — Kickoff Call: We are a performance-driven email marketing firm. We use this kickoff call to unpack your questionnaire, meet your key stakeholders, understand how you're measured internally, and align on project priorities and the order of work. Weeks 1–4 — Onboarding Deliverables. During this phase, our email marketing company lays the groundwork for scalable performance: Full audit of your ESP, deliverability setup, we'll do a deep dive into customer journeys, campaigns, transactional messages, automations and much more A prioritized project roadmap (lowest effort, highest impact at the top) A custom design system (master templates built to your brand standards) Initial email strategy A rolling 90-day campaign calendar Week 5–6 — First Campaign Goes Live. Automation builds typically go out in week 6 since they require building, testing, and validating data triggers. From week 5 onward, you're in regular production with weekly check-in meetings structured in three parts: reviewing the last campaign's performance, status update on the current build, and planning what's next on the roadmap.

What kind of results should we realistically expect working with your email marketing agency?

We'll be honest with you: any email marketing agency that promises you a specific number before they know your program is either guessing or selling you something. Your results depend on several factors outside the control of any email marketing company, including product quality, brand perception, pricing, competitive landscape, seasonality, and market conditions. Customer behavior is dynamic, and outcomes are shaped by context. What we can tell you is that across our client base, brands working with InboxArmy have seen anywhere from a 10% to 400% lift — and yes, that's a wide range, because the factors at play are real: list size and health, product catalog, brand perception, competitive landscape, how consistently you're adding subscribers, and how your current program is structured. That said, what a reliable email marketing firm can guarantee is the consistent application of proven best practices, deep expertise, and insights drawn from working across a wide range of industries and programs.

How transparent are you about email campaign performance?

At our email marketing agency, transparency means more than sending over a report - it means making sure you actually understand what’s working, what isn’t, and what we’re doing about it. We don’t treat reporting as the finish line. Every report we share is followed by a real conversation about what the numbers mean for your business. We look at where subscribers engage the most and where they drop off. From there, we put together clear recommendations on what to do next. From there, we build out a set of priorities and a structured roadmap tied directly to your growth. Most email marketing companies pull numbers from the ESP dashboard and hand you a report. We pull from multiple sources, including your ESP, Google Analytics, and any other tools relevant to your business, to build a complete picture. Everything gets connected back to real revenue and conversions for your brand. As an email marketing firm, we track deliverability, engagement, and list health. The metrics we focus on are defined by your business goals. Some businesses care most about direct revenue attribution. Others are focused on growing and maturing their audience over time. Our job as an email marketing company is to give you full visibility into the numbers and a clear view of what comes next.

How do we know if your email marketing agency is truly the right fit for us?

Honestly? You won't know until you have the conversation — and we'd say the same about any email marketing agency you evaluate. Our first advice to every prospect: talk to multiple email marketing agencies. Don't just compare their pricing. Compare their knowledge, compare their approach. Those are the things that make a difference. At the end of the day, there's no point in going with somebody who may be 50% cheaper than the email marketing company you really wanted to work with if they can only deliver 10% of the value. All you're doing is spending less to get a whole lot less There are plenty of agencies out there, full digital agencies, that do everything under the sun. One of our founders liked to say, those folks may be a mile wide, but they only go an inch deep. Our email marketing firm focuses solely on email. We don't do everything — we do one thing better than anyone else. And in an industry that gets more complex every single year, that depth of specialization is exactly what you're hiring.

Your Full Service
Email Marketing Agency

InboxArmy is your one-stop shop for all your email marketing needs from strategy to development and execution. We work with global brands, agencies, and businesses of all sizes from startup to enterprise.

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4.9

4.9

We support
40+ ESP

Your Full Service Email Marketing Agency

We do Just Email and SMS Marketing
Better Than Anyone

Performance Numbers

$1B+

Email Revenue Generated

$115M+

SMS Revenue Generated

90%

Client Retention Rate

4.9/5

From 100+ Verified Reviews

Years Average Client Relationship

Who we are

120+

Email Marketing Specialists

25+

Industries Served

40+

Email Platforms Supported

5000+

Brands Partnered With

20+

Years of Email Industry Leadership

What Customers Say About Our
Email Marketing Agency

"We needed to move quickly as our in-house developer was leaving. We were in need of an email developer to code our email templates and promotional campaigns using HTML and CSS for better rendering and more control over the content in emails."

The engagement met the needs and requirements of the internal team, leading to an ongoing partnership. InboxArmy, LLC provides regular feedback and communicates effectively . They are proactive, trustworthy, and professional. We typically design the emails using a software like Figma and then pass those designs to our IA team to code them. There is sometimes a little bit of feedback involved, but they code the emails exactly to spec as they receive them. They also test their code to ensure it displays correctly on all devices and with each email client. Inbox Army has been wonderful to work with. They have quick turnaround times. The goal was to have coded emails to send to our subscribers and with the pace we are working at, that turnaround time is critical.

Ciera Bullock

Email and Automation Manager

purple.com

"We were down a headcount for email marketing and needed an agency who could slot in quickly to ensure the efficient design, development, and execution of a large number of emails. Revenue generated from email marketing matched previous year's numbers, even in a challenged environment with 2020."

We interviewed a number of agencies and selected InboxArmy because of their customer focused culture, their streamlined and efficient processes, and the willingness of everyone on their team all the way up to CEO to get on a call to discuss our goals and plans. We hired Inbox Army to assist with weekly development and sends of our promotional emails through Salesforce Marketing Cloud as well as strategic planning and onboarding of Klaviyo.Inbox Army basically was able to come in and take over the email marketing function of our department without skipping a beat. Their expertise and in-depth knowledge of SFMC as well as Klaviyo made it incredibly easy to entrust our emails to them.

Eric Choi

Head of Marketing

cedarelectronics.com

"We heard about InboxArmy through a third party vendor and chose to work with them for the resources they were able to provide, their proven expertise in using Salesforce Marketing Cloud and their excellent customer service."

Beam Suntory is a world leader in premium spirits. We were looking for a partner to help with our email campaign management, specifically to create, test and deploy email messages that were mobile responsive, on brand and localized to meet regional standards. Our main goal was to increase our communication frequency with higher quality emails and analyze the results of each send.

They helped us to create, test and deploy emails to consumers using different templates that we have created. They also helped to analyze the responsiveness and styling of the templates to ensure they were the highest quality. IA also provides A/B testing where needed and analytics for each send.

Riley Haemer

Global Director, Digital Consumer Engagement

beamsuntory.com

"We found InboxArmy via Google Search, followed up with a phone conversation with the founders and team. Their years of experience in the field along with the team setup is why we selected to work with them"

We are a global textile manufacturer and distributor, serving a range of B2B markets from industrial laundries, hotels, healthcare facilities and more. As the Go-to-Market Director, I lead the marketing and go-to-market strategy and execution planning.

We have been working with the IA team and very happy with the results.We were assigned a team manager, who led a team executing various aspects of the scope. They assist in structuring emails to generate optimized email performance and ROI. They have partnered with us to increase the success of our email marketing efforts; from list clean-up, segmentation, planning and more. So far, our email open and click-to-open rates have more than doubled.

Devanshi Patel

Strategic Marketing Director

venusgroup.com

"My team searched for reputable vendors and selected InboxArmy after a rigorous interview process with over a dozen companies."

We were looking for a company to manage our email list, help develop campaigns, and fix our issues with spam filters and undeliverable emails. The goal of the collaboration is to increase open rates and engagement.

Brian Bradford

Executive Director

gnomon.edu

"Their communication is impressive and they keep us on track."

All Service Moving is the largest independently owned moving and storage company in the Northwest. ASM conducts moves locally, nationally, and internationally. Kit is the Director of Sales. ASM hired InboxArmy to manage multiple email campaigns.

Goal was to communicate with customers. Researched similar companies and decided on IA. We wanted their help with consultation and execution. Now we have very little unsubscribes and plenty of views.

The most impressive thing about this company is their communication and it helps us keeping on track with our campaigns.

Kit Kohler

Director of Sales

allservicemoving.com

"Our goal was to have the email designed in such a way that it not only represents the company, but also makes people want to work with us"

We are a full-service insurance and Risk Management firm that works with 30 different insurance providers.I am an insurance associate and marketing specialist at Blue Lion Insurance Advisors, LLC. We found them via Google.

After an initial phone call with the team, we sent over images and text we had, provided them with our vision for the email and approved them to design the initial comps. We had out project manager, his design team (all from InboxArmy) then myself and my supervisor. It was terrific! They were very responsive and accommodating to our requests. The quality of their work and customer service is impressive.

Kerry O'Brien

Marketing Specialist

blue-lion-insurance-advisors.com

"My email list has grown by 50%. Also, depending on what we do with the emails, we usually see a spike in sales. For example, we sent an email a week ago, and sales went up by 250%. Their impact is definitely noticeable."

I found them through a simple Google search. I was looking for a partner that had expert insight into email marketing. They seemed to fit the bill, so I reached out to them and we had a couple of conversations.I wanted to grow my email list and the way that customers interacted with us via email. My email marketing strategy was disorganized, I sent emails once in a while, but it required a lot of effort. I wanted a partner that could help me out with that so CX was more consistent.They're well-organized and are experts on what they do. Inbox Army, LLC has clearly been doing this for a long time and is very efficient and effective. In comparison, other companies I've looked at provide many different services but aren't nearly as skilled. They work well together and are very organized.

John Powers

President

thyroidsupplements.com

"Over several years, they've worked to make our templates sleek and responsive. Their ability to take on urgent tasks and work collaboratively is noteworthy, as is there originality.They've improved many templates beyond simply implementing requirements."

Our base and membership are comprised of professionals in the email industry, so we wanted our email communications to reflect the utmost professionalism. This required us to find a partner with top-notch design skills and high deliverability standards.We selected InboxArmy after reviewing several companies in the space and sorting through solid recommendations and work history.They ensure all of our email communication needs are met: bi-weekly e-newsletters, weekly event emails, quarterly sponsored-emails, and special alert emails. We used to get emails regarding broken links and template designs, differing fonts, and issues with mobile-responsiveness. Those complaints have ceased thanks to InboxArmy.

Lisa Brown Shosteck

Director

ana.net

"Their work has helped to streamline internal email marketing processes and has also contributed to a 140% increase in revenue."

InboxArmy does what they say they're going to do, and they offer a premium service at a fair price. They are a team of quick learners who communicate well and are highly engaged in the project. Their senior leadership's involvement in the process is also noteworthy.

They assist us with email marketing efforts, carrying out the deployment of a quarter of a million emails. They also design the emails, develop creative calls to action (CTA), and manage lead generation.

Larrin

CMO

patriotgoldgroup.com

"We had interviewed several options for our one-off campaigns, and found InboxArmy to be the most knowledgeable with what our intentions were and for the most fair price."

Initially we had hired InboxArmy to create a few one-off campaigns. We then switched to using InboxArmy in handling our email marketing needs. Once the campaigns were complete it was an easy choice to move all of our email marketing needs to them. We have had great progress with our welcome, re-engagement, and cart abandonment campaigns. We have received enough data from these in order to proceed with further development and changes to the campaigns.Internal stakeholders are pleased with the effectiveness of the campaigns. InboxArmy, LLC leverages a structured workflow to maintain consistent delivery. Customers can expect a knowledgable and professional team.

Tristen Richardson

Sales and Marketing Manager

landcentral.com

"They were also extremely affordable.The refreshed campaigns that the InboxArmy team created led to an increase in sales for the company."

Sit 'n Sleep is the largest specialty mattress retailer in Southern California. I am Director of Marketing and oversee our strategy across all channels. I found Inbox army after during after researching online. They were the best solution available.

We engaged Inboxarmy to optimize and refresh our email automation. We engaged Inboxarmy to build out the following campaigns: Welcome Series Browse Abandonment Shopping Cart Abandonment, Post Purchase.

I was most impressed with the quality of work and how quick they were able to turnaround the project.

Andrew Miller

Director of Marketing

sitnsleep.com

"They introduce us to things we never knew about email marketing and split-test different designs to ensure they generate the highest revenue for each campaign."

When it comes to email marketing there is no better option out there than InboxArmy. We had no idea where to start when it came to setting up successful email campaigns and they made everything super easy from the start. From the beautiful, fully-customized template designs to detailed list segmentation, Chris Donald and the all-star team at InboxArmy creates and launches successful campaigns every time. Whenever we have questions about anything Chris is there with an answer and a detailed explanation. The team at InboxArmy is full of industry leading experts and I will continue to recommend them to anyone who is in the e-commerce industry

Phil Iannuzzi

Co-Founder

"We've grown our newsletter from a few thousand subscribers to over 130K since we've been working with them."

I looked at a few agencies online who offered similar services. Once I spoke to Chris and his team, I was sure that they were the right fit for Boie. They help design and implement weekly emails that go out to our customers and subscribers. The types of emails include transactional notifications, discounts and sales, brand initiatives, and more. Weekly calls help set up strategy and the team is extremely familiar with our 3rd party email provider (Klaviyo). Their ability to scale with us, as we scaled our subscriber list. They knew exactly what we needed for our current size and goals.

Manuel De La Cruz

CEO

boieusa.com

"The measurable outcomes from the project have been above expectations when it comes to increasing open rates, click-through rates as well as revenue directly attributed to emails. Our unsubscription rates have gone down "

What I found most impressive, as well as unique, with Inbox Army, is that they were so driven, knowledgeable and curious, and dedicated to our success.The project manager and strategic account director were highly responsive and kept pushing us to improve. The creative director poured his heart into delivering a premium, modern look and better usability for our emails. The entire team was equally outstanding.

I highly recommend this email marketing agency for their exceptional ability to elevate our email marketing strategies, design, and metrics, while maintaining professionalism in meetings and consistently delivering outstanding results.

Malin Wittig

Global Communication Manager, Profoto

profoto.com

"Inbox Army has been leading our email marketing efforts for 3 amazing years. They always delivered on schedule, and the campaigns they created were spot-on for all our needs. Even when I was sometimes MIA or changed directions at the last minute. Their patience and support really stood out."

When we decided to suspend all marketing efforts, Inbox Army was graceful and understanding. They made sure everything was wrapped up smoothly, including handling any outstanding credits on our account.

If you need an email marketing team that's both knowledgeable and easy to work with, I highly recommend Harry and the entire Inbox Army team. Their professionalism, knowledge, and flexibility truly made a difference for us. Thank you!

Francisco De Alba

CEO

zinchfin.com

We Are The Swiss Army Knife Of Email Marketing

Whatever your email program needs, strategy, execution, optimization, or all three, we bring the tools, talent, and relentless focus on results to deliver them.

Email Marketing Strategy

Got an email marketing challenge you need to solve? Don't have a clue where to start? We can help you in planning your email marketing strategies and prepare a roadmap.

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Email Campaign Management

Don't have the time and resources to manage campaigns? Let our email campaign agency help you build, deploy, and manage email marketing campaigns at scale.

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Email Marketing Automation

Plan, build and deploy smart and scalable automation programs that increase customer engagement and lifetime value.

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Email Template Design and Coding

Get precise, well-executed templates based on your specifications and brand guidelines at a price that's well worth your investment.

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ESP Vendor Evaluation and Migration

Facing constraints with your current ESP? Sit back and relax while our email marketing company helps you evaluate and migrate to a better ESP.

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Email Deliverability

Don't let your email campaigns fail due to poor deliverability.

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Dedicated Email Marketing Resources

Being a full service email marketing agency, We understand finding and hiring the right talent can be hard. Our email marketing services agency has the right person for the right job.

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SMS Marketing

Let InboxArmy create a customized SMS marketing strategy for your business and audience.

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White Label Email Marketing for Agencies

we help you generate higher sales and, eventually, revenue since we provide reliable and result-driven white label email marketing services.

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Trusted Email Marketing Agency
by 5000+ Brands Since 2016

Case Studies

Let the results speak for themselves and discover how we can make a difference for your email marketing program. We cater to clients across 25 different industries, including eCommerce, travel and hospitality, healthcare, real estate, SaaS businesses, agencies, and more.

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Maven Lane Client Results

$700K+ Revenue in 6 months
$641,826 From automations
88% Open rate on the new welcome series
$52,930 From a single Labor Day campaign
Full lifecycle rebuild → structured, scalable retention system

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London Stores Client Results

A 335% increase in revenue from the same time period the previous year
Return customer conversion rate increased by roughly 50%
Generated more Cart Abandonment revenue in 2 months than in the previous 14 months.

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RC Juice Client Results

Saved! $50K and 4-5 months of downtime by migrating them to Klaviyo rather than upgrading to Magento 2.0
Created a Cart Abandonment Automation that increased their monthly revenue by 400%
Welcome Email Automation that increased their monthly revenue by 150%

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Zinch Client Results

Improved Domain Reputation from: Bad to High
Brought down bounce rate from 10% to 0.55%
Achieved Open Rates ‑ 40%

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Sixthreezero Client Results

50% Revenue lift after rebuild
335% YoY growth in 3 months
More cart-abandonment revenue in 2 months than previous 14 months
Stronger engagement across all core campaigns
Complete lifecycle rebuild for scalable growth

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BoieUSA Client Results

770% Holiday revenue growth
650% YoY sales increase in 2019
120% YoY holiday growth (2019 → 2020)
500% list growth (2K → 100K+)

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Vitamedica Client Results

2x Increase in email revenue
Higher reach through improved segmentation
Stronger automations (welcome, cart, replenishment)
Faster and more dependable campaign turnaround
Consistent, upgraded brand templates

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Listen What Our Clients Have To Say About Us

Hear directly from our satisfied customers as they share how InboxArmy has made a profound impact on their businesses.

Ann Tenney

Email and Communications Manager

John Balzowski

Owner

Osiris Torres

Marketing Manager

Julie Quaranta

Ecommerce Marketing Manager

Luca Petroni

Ecommerce Manager

Daniel Foster

Email Marketing Manager

Melissa

Marketing and Communications Manager

Barbara

Associate Director

Shanel Lindsay

Owner

Dali

General Manager

Randy Cook

Sr. Director of Marketing

Liz Maze

Director of Communications

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We Have Experts for Your Email Service Provider

We support clients across 40+ email service providers. Be it enterprise platforms like Iterable, Braze, or Salesforce Marketing Cloud or small-to-medium business-focused email platforms like Klaviyo, MailChimp, or ActiveCampaign, we've got you covered.

Email Partnerships for Brands That Take Inbox Seriously

No SEO retainers. No social media packages. No PPC. Just email and SMS, handled properly, by people who have done nothing else for over a decade. Most agencies treat email as one of eight services; InboxArmy does one thing. That is what a long-term partnership with our email marketing agency looks like: one team, embedded in your brand, accountable to one number: email revenue.

A Team You Can Trust

A Message from our CEO

Winner of the ANA Email Experience Council's 2021 Stefan Pollard Email Marketer of the Year Award, Scott is a proven email marketing veteran with 20 years of experience as a brand-side marketer and agency executive. He's run the email programs at Purple, 1-800 Contacts.

Scott Cohen

Chief Executive Officer

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Design and Development Work

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InboxArmy Serves 25+ Industries and Verticals

Travel, retail, entertainment, gaming, consumer goods, tech, education, or financial services; across every industry, our clients speak to one thing: results that move the needle.

Full Service Email Marketing Insights:
Our Email Marketing Blog

Ecommerce Email List Building: 9 Strategies That Work

Introduction Ask any ecommerce marketer who has been around long enough to watch a Facebook algorithm update gut their organic reach overnight, and they will tell you the same thing: email is the one channel worth building on. Your Instagram

Email Marketing Laws Every Marketer Needs to Know in 2026

Why Email Marketing Compliance Matters Email marketing compliance has three requirements: collect subscriber data properly, send commercial messages within the rules, and give people a clean opt-out. When compliance gaps appear, you're looking at fines, domain blocking, and deliverability collapse.

How to Hire an Email Marketing Agency: The Complete Guide

Whether you're a founder trying to unlock email as a revenue channel, a marketing lead evaluating agencies after an underperforming year, or a CMO looking to replace a partner that never delivered — this guide gives you a clear, honest

There are so many email agencies out there. What sets you apart?

We’re an email marketing company that’s 100% focused on email and SMS—nothing else. No SEO. No social media. No PPC. Just deep expertise in strategy, design, and deliverability to make sure your campaigns perform at their peak. Unlike most email marketing companies or agencies that follow generic templates, we build hyper-custom programs tailored to your brand’s ambition.

As a specialized email marketing firm, we don’t just design pretty emails but plan every campaign around what matters to YOU—your goals, your audience’s struggles, and the specific challenges your industry faces. Your dedicated account team becomes an extension of your ccompany always thinking two steps ahead to make things happen, not just crossing items off a list. We deliver high-impact emails that respect real-world budgets.

Need to scale fast for a product launch? Rethink your strategy mid-quarter? No red tape—just agile, practical solutions that grow with your business. Plenty of email marketing agencies talk about “unmatched communication.” We live it. We’re the team for brands that want strategic muscle, creative fire, and partners who treat your success like it’s their own—because to us, it is.
Do email marketing services work for small businesses?

Yes, email marketing works for all businesses of all types.

When working with InboxArmy, you can select the services that suit your needs and budget, then invest in more as your results improve.

Some clients hire us to create email templates. We teach them how to populate the templates with new content and send it out to subscribers using their ESP (email service provider).

Some clients hire us for part time. We work together to decide which email campaigns they want us to create for them. Then we create the campaigns, deploy them each month, report on results, and optimize them for max ROI.

We refer to this as a Dedicated Resource contract. Basically, we assign a team of email marketers to manage their accounts, as if they worked for the company directly. The team works in the client’s time zone, so they’re available when the client needs them.
Does your email marketing firm offer services for eCommerce businesses?

Yes. In fact, eCommerce is one of our largest market segments! Our eCommerce services include:

Email Strategy & Audit: We audit your current email strategy and create a strategy for improving it. You’re free to use that strategy yourself with your own team or hire us to execute it.

Email Campaign Management: We as a full-service email marketing agency, will help you select, create, execute, and manage email campaigns (email automations, monthly email sends, etc.) that will grow your eCommerce sales.

Email Automation: We can create automated email campaigns. We created automations that grew BOIE’s revenue by 77% and created Cart Abandonment automations that grew RCJuice’s monthly revenue by 400%.

Email Template Production: For those who want less involved services, we can design fully optimized, mobile-ready email templates that your team can use for your monthly email campaigns.

ESP Vendor Evaluation & Migration: If your current ESP just isn’t getting the job done, We can help you find and migrate to the best ESP for your needs. We have experts in over 50 ESPs on our team. Our migration expertise was used to help RCJuice migrate to a new ESP and save $50K plus 4-5 months of downtime.
Why should we hire you instead of a freelancer?

Hiring an email marketing firm is the smarter choice. Because when you hire a freelancer or consultant, you get one person. One set of skills, one schedule, one person’s bandwidth. With InboxArmy, you get a fully staffed email marketing department. Every client is assigned an account manager or project manager who serves as your single point of contact. They take time to understand your business goals, as well as what makes you different from your competitors.

The account manager, however, does not work alone. With them, works an entire team of skilled strategists, designers, coders, copywriters, platform specialists, and more, who cover everything your email program could need.

And the investment? An email marketing company typically costs less than hiring a single full-time employee in-house.
Who will be handling the daily execution of our email marketing?

At InboxArmy, you’re not handed off to a random team. We’re an email marketing agency that builds a dedicated crew around your business—specialists who stay with you and understand your goals inside and out.

For what you’d usually pay one full-time hire, you get the whole bench: an Account Manager to keep things moving, a Campaign Manager who handles the build and send, plus a Designer, Developer, Strategist, ESP expert, and Copywriter. Each role is covered by someone who knows their craft and works in sync with your business. That’s the difference with a true email marketing company—you get consistency, progress you can count on, and a team that feels like part of your own department. And our team works in your time zone, on your schedule, and as a true extension of your business. This hybrid model is what sets InboxArmy apart from other email marketing firms. It means less hassle for you, stronger campaigns, and growth that actually keeps moving.
What does the kickoff process look like with InboxArmy?

Unlike most email marketing agencies that rush into execution, Our kickoff process has two distinct stages — Onboarding and Kickoff — that together span the first four weeks of your engagement.

Day 1 — Contract Signed: You’re immediately matched with a dedicated Account Director who knows your industry and ESP inside out. Say you’re using Klaviyo, you get someone who lives and breathes Klaviyo. They reach out to you the same day and introduce themselves. They kick things off by requesting ESP access, brand assets, and a completed onboarding questionnaire.

Week 1–2 — Kickoff Call: We are a performance-driven email marketing firm. We use this kickoff call to unpack your questionnaire, meet your key stakeholders, understand how you're measured internally, and align on project priorities and the order of work.

Weeks 1–4 — Onboarding Deliverables. During this phase, our email marketing company lays the groundwork for scalable performance:

Full audit of your ESP, deliverability setup, we'll do a deep dive into customer journeys, campaigns, transactional messages, automations and much more A prioritized project roadmap (lowest effort, highest impact at the top) A custom design system (master templates built to your brand standards) Initial email strategy A rolling 90-day campaign calendar

Week 5–6 — First Campaign Goes Live. Automation builds typically go out in week 6 since they require building, testing, and validating data triggers. From week 5 onward, you're in regular production with weekly check-in meetings structured in three parts: reviewing the last campaign's performance, status update on the current build, and planning what's next on the roadmap.
What kind of results should we realistically expect working with your email marketing agency?

We'll be honest with you: any email marketing agency that promises you a specific number before they know your program is either guessing or selling you something. Your results depend on several factors outside the control of any email marketing company, including product quality, brand perception, pricing, competitive landscape, seasonality, and market conditions. Customer behavior is dynamic, and outcomes are shaped by context.

What we can tell you is that across our client base, brands working with InboxArmy have seen anywhere from a 10% to 400% lift — and yes, that's a wide range, because the factors at play are real: list size and health, product catalog, brand perception, competitive landscape, how consistently you're adding subscribers, and how your current program is structured. That said, what a reliable email marketing firm can guarantee is the consistent application of proven best practices, deep expertise, and insights drawn from working across a wide range of industries and programs.
How transparent are you about email campaign performance?

At our email marketing agency, transparency means more than sending over a report - it means making sure you actually understand what’s working, what isn’t, and what we’re doing about it.

We don’t treat reporting as the finish line. Every report we share is followed by a real conversation about what the numbers mean for your business. We look at where subscribers engage the most and where they drop off. From there, we put together clear recommendations on what to do next. From there, we build out a set of priorities and a structured roadmap tied directly to your growth.

Most email marketing companies pull numbers from the ESP dashboard and hand you a report. We pull from multiple sources, including your ESP, Google Analytics, and any other tools relevant to your business, to build a complete picture. Everything gets connected back to real revenue and conversions for your brand.

As an email marketing firm, we track deliverability, engagement, and list health. The metrics we focus on are defined by your business goals. Some businesses care most about direct revenue attribution. Others are focused on growing and maturing their audience over time.

Our job as an email marketing company is to give you full visibility into the numbers and a clear view of what comes next.
Why should we focus on email instead of other channels?

Because email still delivers some of the highest ROI in marketing and it’s not slowing down.

With nearly 4.5 billion people using email worldwide in 2025, the reach and relevance of email marketing are undeniable. For every $1 spent, businesses typically see a return of $36 to $40, that’s up to 4,000% ROI. Few other channels come close. Email is direct, measurable, and highly customizable. You own the audience, control the message, and can track performance down to the click. For businesses looking to grow, working with a dedicated email marketing agency helps make sure you get the most from every send. Experienced email marketing firms can help you develop strategies that increase revenue and build long-term customer relationships.
How do I choose the best agency for my business?
Finding the best email marketing company for your needs takes work. But the process usually involves 3 steps:
1. Build a big list of right candidates.
2. Pair down your big list of agencies into a smaller list of top candidates (usually by using reviews to filter people out and focusing on candidates who’ve gotten the results you want for businesses in your industry).
3. Then schedule consultations with all of the top email marketing agencies until you find the right one. Start by deciding what type of you’ll need. In other words, what services do you require?
Some email marketing companies specialize in design (email design agency) and other niche services.

Some agencies offer a full spectrum of digital marketing services. If you want the best results possible, we highly recommend you choose an agency that specializes in just email marketing.

Once you have your list, check for case studies of their clients and use reviews to pair your list down to the top choices.
Which email platforms does your email marketing agency have experience with?

As a Platform-agnostic email marketing agency, we work across all major email platforms—and then some. Whether you're using Klaviyo, Mailchimp, Salesforce, HubSpot, Marketo, or a more niche solution, chances are we’ve already worked with it.

Our team has hands-on experience with over 40+ ESPs, including ActiveCampaign, Iterable, Dotdigital, Omnisend, Braze, Sendlane, and more. Unlike many email marketing firms that specialize in just one or two platforms, we bring deep technical expertise across the board.

What truly sets us apart from other email marketing companies is our relentless focus on performance. We optimize every send for engagement, deliverability, and ROI—no matter which platform you're on. If you're switching platforms or managing multiple tools, we can help you make the transition smooth, strategic, and scalable.
What exactly does your email marketing agency handle for clients?

InboxArmy handles every part of your email marketing, so you don’t have to piece it together.

We don’t just consult or design or hit send. We specialize in strategy, copywriting, email design, coding, testing, segmentation, automation, and deliverability. Our email agency works like an extension of yours, stepping in wherever you need us most.

We’ve been doing this for over a decade, across 40+ platforms and 25+ industries. And we’ve seen what works and what doesn’t. So, with us, you’re getting a steady, smart program built to drive real results.
Can your email marketing agency fix our deliverability problems?

As an experienced email marketing agency, we don’t guess — we audit. Fixing deliverability issues is one of our core strengths. If your emails are landing in spam or getting ignored, we dig into the root cause — from sender reputation and authentication (SPF, DKIM, DMARC) to list hygiene, spam triggers, and engagement signals.

Unlike many email marketing firms that offer cookie-cutter fixes, we tailor solutions based on your setup and history. Once we know what’s affecting inbox placement, we give you a clear, actionable roadmap.Many brands turn to us after other email marketing companies fail to move the needle — and stay because we deliver results. As one of the few email marketing agencies strong in both strategy and technical execution, we make sure your emails land where they should: the inbox.
How much does it cost to hire an email marketing agency?

The pricing is entirely dependent on your needs and budget.

The minimum for our monthly managed services is $1,500 per month.

The real consideration is how much ROI can you get from your investment. If an email marketing firm can make you more money than you’re spending on their services, then cost isn’t a factor.

Therefore, the real question is: what are your needs and how our email marketing services company can help.
How do we know if your email marketing agency is truly the right fit for us?

Honestly? You won't know until you have the conversation — and we'd say the same about any email marketing agency you evaluate. Our first advice to every prospect: talk to multiple email marketing agencies.

Don't just compare their pricing. Compare their knowledge, compare their approach. Those are the things that make a difference. At the end of the day, there's no point in going with somebody who may be 50% cheaper than the email marketing company you really wanted to work with if they can only deliver 10% of the value. All you're doing is spending less to get a whole lot less

There are plenty of agencies out there, full digital agencies, that do everything under the sun. One of our founders liked to say, those folks may be a mile wide, but they only go an inch deep. Our email marketing firm focuses solely on email. We don't do everything — we do one thing better than anyone else. And in an industry that gets more complex every single year, that depth of specialization is exactly what you're hiring.
Freelancer vs. Full-Service Email Marketing Agency: Which is right for your business?

Truth is, email marketing isn’t a one-person job. To run it well, you need a blend of expertise—everything from strategy and copywriting to design, coding, segmentation, automation, deliverability, and data insights.

A freelancer might excel in one or two of these areas—but rarely all. That’s why partnering with an email marketing agency makes such a difference. At InboxArmy, you get an entire email marketing company of specialists working together across every touchpoint of your email and SMS program. We’ve supported hundreds of brands—across industries and platforms—with everything from lifecycle strategy and complex automations to creative execution and deliverability fixes. We don’t just “do email”—we live and breathe it. Our team operates like an extension of yours, delivering consistent support, faster turnaround times, and deep, cross-functional expertise that’s hard to find in the freelance world. Freelancers can help you get started. Our email marketing company helps you scale, evolve, and win for the long haul.

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“We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”

We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.

During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.

Felt like IA and we were on the same team.

Barbara Puszkiewicz-Cimino

Associate Director

Your Full Service Email Marketing Agency

We do Just Email and SMS Marketing Better Than Anyone

What Customers Say About Our Email Marketing Agency

We Are The Swiss Army Knife Of Email Marketing

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Trusted Email Marketing Agency by 5000+ Brands Since 2016

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InboxArmy Serves 25+ Industries and Verticals

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Questions About Email Marketing Agency Services

There are so many email agencies out there. What sets you apart?

Do email marketing services work for small businesses?

Does your email marketing firm offer services for eCommerce businesses?

Why should we hire you instead of a freelancer?

Who will be handling the daily execution of our email marketing?

What does the kickoff process look like with InboxArmy?

What kind of results should we realistically expect working with your email marketing agency?

How transparent are you about email campaign performance?

Why should we focus on email instead of other channels?

How do I choose the best agency for my business?

Which email platforms does your email marketing agency have experience with?

What exactly does your email marketing agency handle for clients?

Can your email marketing agency fix our deliverability problems?

How much does it cost to hire an email marketing agency?

How do we know if your email marketing agency is truly the right fit for us?

Freelancer vs. Full-Service Email Marketing Agency: Which is right for your business?

Interested In Collaborating?

Get in touch today!

Your Full Service
Email Marketing Agency

We do Just Email and SMS Marketing
Better Than Anyone

What Customers Say About Our
Email Marketing Agency

Trusted Email Marketing Agency
by 5000+ Brands Since 2016

Full Service Email Marketing Insights:
Our Email Marketing Blog